Strategic Investments for Sustainable Growth
Your partner across Europe, the Middle East, and Asia.
EMA Group
EMA Group is an internationally active boutique investment firm with offices and strategic partnerships across Europe, the Middle East, and Asia. Specializing in private equity investments, we support both innovative startups and established companies on their growth journey. Our philosophy is based on long-term partnerships, deep industry expertise, and a hands-on approach that delivers measurable results.
Our Core Sectors
Logistics
Streamlining and enhancing supply chain operations.
Technology
Redefining logistics, retail, and industrial sectors through innovation.
E-Commerce
Enabling digital business success and market growth.
Patrick Merkel
Founder of EMA Group
Patrick Merkel is the founder and driving force behind EMA Group. With over 20 years of international experience as an entrepreneur and investor in logistics, technology, commerce, and emerging industries, he brings strategic foresight and deep market understanding to every project.
His professional journey has taken him from Germany to Hong Kong and the United Arab Emirates, where he has led numerous successful investments. Patrick is known for his pragmatic approach, clear communication, and exceptional ability to recognize and unlock market potential.
Roland Flachsbarth
Managing Director & Partner – EMA Hong Kong
Selected Projects of EMA Group
EGI Asia
Brings German wines and beers to the markets of Hong Kong, China, and Southeast Asia through a strong import and distribution network. By working closely with leading supermarkets and convenience stores, the company ensures that European beverages are accessible to a broad audience and meets the growing demand for high-quality imported products. Additionally, the company invests in promising start-ups that are strategically linked to its core business areas.
Eurasia Global
Services
Delivers comprehensive logistics solutions, including consolidation, custom packaging, and stringent quality control. By managing full-container-load and less-than-container-load shipments via sea and air, the company ensures clients' goods reach their destinations efficiently and reliably.
Eurasia Global Sourcing
Provides end-to-end product development and manufacturing services for European clients. Specializing in hospitality items, toys, sports gear, and industrial products, the company oversees design, production, and quality management to deliver compliant and competitive solutions.
Air Sea Broker
Hong Kong-based logistics platform that empowers small and mid-sized forwarders with global freight procurement, competitive rates, and end-to-end data visibility—without needing local offices. Services include contract brokerage across all transport modes, e-booking, and integrated track & trace.
Coming Soon
The AI startup is developing a custom multi-agent system to automate operational logistics processes and improve internal communication. Repetitive tasks are streamlined through AI agents trained on real company data, aiming to boost productivity and optimize workflows. The solution is designed as a scalable platform for real-world logistics environments.
EGI Asia Ltd.
Brings German wines and beers to the markets of Hong Kong, China, and Southeast Asia through a strong import and distribution network. By working closely with leading supermarkets and convenience stores, the company ensures that European beverages are accessible to a broad audience and meets the growing demand for high-quality imported products. Additionally, the company invests in promising start-ups that are strategically linked to its core business areas.
Eurasia Global
Services Ltd.
Delivers comprehensive logistics solutions, including consolidation, custom packaging, and stringent quality control. By managing full-container-load and less-than-container-load shipments via sea and air, the company ensures clients' goods reach their destinations efficiently and reliably.
Eurasia Global
Services Ltd.
Provides end-to-end product development and manufacturing services for European clients. Specializing in hospitality items, toys, sports gear, and industrial products, the company oversees design, production, and quality management to deliver compliant and competitive solutions.
Air Sea Broker
Hong Kong-based logistics platform that empowers small and mid-sized forwarders with global freight procurement, competitive rates, and end-to-end data visibility—without needing local offices. Services include contract brokerage across all transport modes, e-booking, and integrated track & trace.
atto.me
Atto.me is a Dubai-based platform that enables global brands to enter and scale in the Middle Eastern market (primarily UAE and Saudi Arabia) by providing end-to-end solutions for regulatory compliance, distributor connections, logistics, and multi-channel sales. The platform eliminates the need for brands to establish a local legal entity or team.
CEG Real Estate
Provides tailored real estate solutions in Dubai, guiding clients through property acquisition, investment strategies, and market insights. Specializes in identifying high-return opportunities, including off-plan developments and luxury residences, ensuring a seamless and informed investment experience.
CEG Business Setup
Supports entrepreneurs and companies with end-to-end corporate services in Dubai. This includes business and license registration, visa and bank account setup, accounting, tax, and all related services needed to start or run a business in the region. Combines local expertise with personalized guidance to ensure a smooth, compliant, and efficient market entry.
Coming Soon
India's first AI-driven film production house, pioneering the integration of generative AI into every stage of filmmaking. Their team of directors, artists, writers, technologists, cinematographers, editors, and VFX specialists collaborates to master generative AI tools, enhancing their collective expertise and skill sets. The results are evident in their projects, where everything from visuals to voiceovers to music is artificially generated.
atto.me
Atto.me is a Dubai-based platform that enables global brands to enter and scale in the Middle Eastern market (primarily UAE and Saudi Arabia) by providing end-to-end solutions for regulatory compliance, distributor connections, logistics, and multi-channel sales. The platform eliminates the need for brands to establish a local legal entity or team.
CEG Real Estate
Provides tailored real estate solutions in Dubai, guiding clients through property acquisition, investment strategies, and market insights. Specializes in identifying high-return opportunities, including off-plan developments and luxury residences, ensuring a seamless and informed investment experience.
CEG Business Setup
Supports entrepreneurs and companies with end-to-end corporate services in Dubai. This includes business and license registration, visa and bank account setup, accounting, tax, and all related services needed to start or run a business in the region. Combines local expertise with personalized guidance to ensure a smooth, compliant, and efficient market entry.
CEG Stake
Offers access to tokenized real estate investments in Dubai, combining blockchain technology with tangible assets.Enables users to invest in high-potential properties through fractional ownership, making real estate more accessible, transparent, and liquid.
Technology
Leanios
Delivers an AI-powered Manufacturing Execution System (MES) that enhances production efficiency through real-time monitoring, automated scheduling, and quality control. Designed for small and medium-sized manufacturers seeking to digitize and optimize their operations.
Stegback
Provides an all-in-one platform facilitating seamless entry into the European e-commerce market. Offers services including product testing, compliance assistance, company formation in Germany, and integration with major marketplaces, providing a streamlined path for businesses to expand online across Europe.
Leanios
Delivers an AI-powered Manufacturing Execution System (MES) that enhances production efficiency through real-time monitoring, automated scheduling, and quality control. Designed for small and medium-sized manufacturers seeking to digitize and optimize their operations.
Stegback
Provides an all-in-one platform facilitating seamless entry into the European e-commerce market. Offers services including product testing, compliance assistance, company formation in Germany, and integration with major marketplaces, providing a streamlined path for businesses to expand online across Europe.
Konkord Solutions
Delivers an AI-powered SaaS platform that streamlines supply chain processes for retailers, exporters, and importers. With intelligent process automation and real-time insights, the solution enhances efficiency, reduces costs, and supports agile decision-making across global trade operations.
Solar Power
Coming Soon
Delivers an AI-powered SaaS platform that streamlines supply chain processes for retailers, exporters, and importers. With intelligent process automation and real-time insights, the solution enhances efficiency, reduces costs, and supports agile decision-making across global trade operations.
APE Energiesysteme
Specializes in tailored photovoltaic systems for residential and commercial clients, delivering end-to-end solutions from consultation to installation. Emphasizing premium products and swift execution, they ensure efficient, sustainable energy solutions with long-term performance guarantees.
Solar Hook
Offers a comprehensive B2B platform for solar professionals, providing high-quality PV modules, mounting systems, and accessories. With a commitment to top-tier brands, competitive pricing, and efficient logistics, they support installers and retailers in delivering reliable solar solutions.
EPP Solar
Operates as an e-commerce marketplace offering a wide range of solar energy products, including plug-and-play balcony power plants, solar modules, inverters, and storage systems. Caters to both residential and commercial clients seeking sustainable and cost-effective energy solutions.
APE Energiesysteme
Specializes in tailored photovoltaic systems for residential and commercial clients, delivering end-to-end solutions from consultation to installation. Emphasizing premium products and swift execution, they ensure efficient, sustainable energy solutions with long-term performance guarantees.
Healthcare
Tiny Technologies
Develops high-performance nutritional supplements and cosmetics utilizing the proprietary TINYsphere® technology, which enhances bioavailability by up to 80% and accelerates effects up to three times faster than conventional products. Offers private and white-label solutions, including ready-to-market sprays and customized formulations, all researched, developed, and manufactured in Germany.
Elbstern
The nursing service specialises in 24-hour intensive medical care for individuals in need of care and assistance to live independently and with dignity at home. Clients have access to all areas of medical treatment care, basic care, and household support services.
Coming Soon
smart self-service luggage storage provider offering 24/7 access to secure lockers in key urban locations. With a user-friendly web app, travelers can easily book, pay, and manage their storage without the need for a dedicated mobile app. The system ensures safety with secure locking mechanisms and provides flexibility for users to store and retrieve their belongings at their convenience. Hold My Bag is expanding its network across various cities, aiming to enhance the travel experience by eliminating the burden of carrying luggage during city explorations.
Tiny Technologies
Develops high-performance nutritional supplements and cosmetics utilizing the proprietary TINYsphere® technology, which enhances bioavailability by up to 80% and accelerates effects up to three times faster than conventional products. Offers private and white-label solutions, including ready-to-market sprays and customized formulations, all researched, developed, and manufactured in Germany.
Elbstern
The nursing service specialises in 24-hour intensive medical care for individuals in need of care and assistance to live independently and with dignity at home. Clients have access to all areas of medical treatment care, basic care, and household support services.
Our Activities
As an active investment firm, EMA Group goes far beyond providing capital.
Our key activities include:
Bringing Ideas to Life
Through strategic consulting and in-depth analysis, we help transform bold ideas into successful realities from day one.
Startup Support
We provide more than capital—we offer access to a trusted network and proven methods that fuel long-term success.
Mentorship & Advisory
Hands-on support for founders and teams during pivotal growth stages.
Workshops & Webinars
Knowledge-sharing events that connect experts and entrepreneurs across industries.
Networking & Synergies
We facilitate strategic connections that bring together people, ideas, and businesses.
Industry Events
We host and attend panel discussions, keynotes, and global conferences to foster collaboration and innovation.
Our Approach
Expertise Meets Strategic Clarity
Innovative Solutions
We are experts in streamlining and enhancing business models and processes to help organizations operate more efficiently and achieve sustainable growth.
Clear Strategies
Through precise data and potential analysis, we implement solutions that ensure measurable and lasting success.
Global Network
Our international reach and trusted connections unlock powerful opportunities and partnerships.
Local Market Insight
With a presence in key regions, we offer in-depth understanding of market-specific dynamics and local business culture.